A different angle on the Olympics
We were tasked with creating a unique hospitality venue 100 yards form the Olympic 2012 stadium, in a deserted 40,000 sqft warehouse
Our remit involved overseeing everything from Brand Creation (visual identity by Construct London) , to Interiors (scheme by Studio DB), to F&B, ePos systems, sales, marketing, partnerships, security, planning and PR (Nylon Communications).
Positioning, naming and visual identity
Interior and exterior concepts